In 2015, the member states of the United Nations adopted the 17 Sustainable Development Goals with the aim of addressing global challenges as part of Agenda 2030. While these goals are important for countries around the world, it can be argued that businesses within each country must also play an active role in achieving these goals. Piaggio believes that policymakers within organizations have a crucial role in shaping their business objectives to be socially responsible. People, the planet, and profits should all be considered and aligned with the SDGs for the planet to sustain itself. We argue that the UN SDGs can enhance efficiencies and total shareholder returns.

The world is presently facing pressing challenges such as carbon emissions and inequality. The Sustainable Development Goals (SDGs) provide a framework for various stakeholders, including businesses, to drive positive change on the planet. These 17 Interconnected goals comprising 169 targets aim to promote peace and prosperity for both people and the planet, now and in the future. These goals and their associated targets are intended to expedite efforts that guarantee universal inclusivity and development. This necessitates focusing on the most vulnerable, enhancing fundamental resources and services, and bolstering communities. The objective is to guide the world toward a more affluent, healthy, equitable, and sustainable society where everyone can access adequate resources while operating within our planetary limitations.

The future of business lies in alignment with the UN SDGs. All governance practices will require adherence to the SDGs and will be included in yearly corporate annual reports. This is crucial due to the harm done to the planet. Practicing Net Zero responsibly is essential. It's important to list the 17 SDGs and ascertain their practice before we discuss Piaggio India's alignment with them.

1. No Poverty
2. Zero Hunger
3. Good Health and Well-Being
4. Quality Education
5. Gender Equality
6. Clean Water and Sanitation
7. Affordable and Clean Energy
8. Decent Work and Economic Growth
9. Industry, Innovation and Infrastructure
10. Reduced Inequalities
11. Sustainable Cities and Communities
12. Responsible Consumption and Production
13. Climate Action
14. Life Below Water
15. Life on Land
16. Peace, Justice, and Strong Institutions
17. Partnership for the Goals

These seventeen Sustainable Development Goals (SDGs) have unique definitions accessible at the United Nations SDG site (https://sdgs.un.org/goals). Piaggio Group incorporates seven of the seventeen goals (highlighted in italics) as a responsible brand that strives to integrate them into its culture. Based on Piaggio's business philosophy and goals, Piaggio Group has defined the adopted seven goals with a quest to integrate them into all business objectives.

Piaggio Vehicles Private Limited, located in Pune with a manufacturing facility in Baramati, India, has decided to incorporate Sustainable Development Goals (SDGs) into its Management by Objectives (MBOs) in line with the corporate objective. 141 key team members at leadership levels were involved in a collaborative process to establish the annual business objectives at both the corporate office, manufacturing plants & Pan India RO’s. This initiative was led by the Chairman & Managing Director and Human Resources Function in collaboration with the SDG Positive Change Ambassador, demonstrating a strong commitment to SDG Goal 17, “Partnership for the Goals.”

In order to achieve the business goals in challenging times of unpredictability and hyper-competition, all departments collaborated to establish our objectives through group discussions. The focus was on setting annual, value-based goals aligned with sustainable development, ensuring profitable growth and stakeholder engagement for total shareholder returns (TSR). An important part of this process was educating the team on sustainable development goals to guide our goal-setting and achievement. After a rigorous workout, the critical members established their objectives based on the SDGs.

The key sustainable development goals that stand out are Decent Work and Economic Growth, Responsible Consumption and Production, Sustainable Cities and Communities, and Industry Innovation and Infrastructure. Although goals like Good Health & Well-Being, Climate Action, and Gender Equality are less frequent, it's important to recognize that sustainability isn't just about the number of goals but rather the selection of goals that generate a significant organizational impact. Additionally, as previously mentioned, the interconnectedness of the SDG goals leads to an overall positive change. Piaggio has set clear measures to ensure the achievement of objectives.

In conclusion, setting Management by Objectives (MBOs) in alignment with organizational values that are consistent with the Sustainable Development Goals (SDGs) can help a brand establish itself as a responsible leader driving positive change in the nation's economy. This approach supports the aim of tackling global challenges as part of Agenda 2030.

We strongly believe that setting business objectives aligned with the Sustainable Development Goals can help organizations make a global impact by addressing pressing challenges, thus enhancing brand reputation, fostering innovation and growth, attracting conscientious talent, and increasing business resilience. Piaggio Group takes pride in aligning its values with the United Nations Sustainable Development Goals and playing a responsible role in Agenda 2030. Piaggio's responsible commitment to business continuity through sustainable initiatives is a given philosophy that it practices through its culture.